Develop and execute comprehensive marketing strategies to promote our SaaS solutions within the manufacturing industry. Drive digital marketing initiatives, including SEO, content marketing, social media, email marketing, and PPC advertising. Plan and manage marketing campaigns across various channels to generate high-quality leads and nurture prospects. Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation. Optimize website performance and user experience to drive organic traffic and improve conversion rates. Manage and leverage marketing automation and CRM systems to streamline lead management and customer engagement. Plan, coordinate, and execute events such as trade shows, conferences, webinars, and customer workshops. Collaborate with cross-functional teams, including sales and product management, to align marketing activities with business goals.

• Bachelors degree in marketing, business, or a related field (MBA preferred). Proven experience as a marketing manager in the SaaS industry, preferably with a focus on the manufacturing sector.. Experience in organizing and managing events, such as trade shows, conferences, and webinars. Solid understanding of marketing automation platforms, CRM systems, and analytics tools. Excellent written and verbal communication skills, with the ability to create compelling content and presentations. Analytical mindset, with the ability to interpret data and draw actionable insights to optimize marketing campaigns. Ability to think strategically, develop innovative marketing approaches, and adapt to a rapidly changing environment.